Cider Books, Cider Culture

HISTORY OF BASQUE CIDER AND TXOTX

Once again, Basque cider houses will begin the txotx season, a phenomenon that currently brings together about one million people every year. In essence, the custom of txotx is none other than to meet and celebrate the arrival of the new season, taste the cider straight from the barrels, enjoy the typical menu and, above all, socialize.

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Cider Culture, Cider Marketing

CIDER ACCORDING TO SPANISH LAW

“Sidra” (in Spanish) or “Sagardoa” (in Basque) generates more and more interest outside our borders, especially the type called “natural cider”. A few weeks ago Jane Peyton (aka School of Booze) asked me if there is a legal definition of minimum juice content for cider in Spain. Well, the answer is a bit more complicated than it may seem, so I’ve decided to write a post with some information I shared with her.

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Cider Culture, Cider Marketing, Cider Tourism

IMPACT OF CIDERLANDS HEREFORDSHIRE ON TWITTER

The annual general meeting of the international cider tourism and culture network Ciderlands was held in Herefordshire from October 10 to 13. This event was attended by international delegates from 15 countries and regions as well as a large group of cider communicators, producers and enthusiasts that we could define as the champions league of cider influencers, both in the physical and digital world. An event of this nature generates a great qualitative and quantitative impact in terms of the dissemination of a destination. And as some data can be measured, we have decided to carry out a study on the scope it had on Twitter. This are the numbers.

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